The Egyp­tians sup­pos­edly used it to guide the con­struc­tion the Pyra­mids. The archi­tec­ture of ancient Athens is thought to have been based on it.

You would be sur­prised to find out that most aes­thet­i­cally pleas­ing designs, works of art, objects and even peo­ple have math in com­mon. Specif­i­cally the Golden Ratio…

The canons of page con­struc­tion are a set of prin­ci­ples in the field of book design used to describe the ways that page pro­por­tions, mar­gins and type areas of books are constructed.

Grid design is a fun­da­men­tal skill of any designer. Under­stand­ing pro­por­tional rela­tion­ships, white space and com­po­si­tion are all vital in con­struct­ing a grid for any delivery platform.

Using a grid is one of those basic design principles. A grid is made up of ver­ti­cal and hor­i­zon­tal lines and is the foun­da­tion of nearly every type of visual media.